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Directing and Shooting: Dan Goldberg’s Perfect Creative Storm

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Photographer/Director, Dan Goldberg recently brought his signature dual-role magic to a new campaign for Body Key by Nutrilite Meal Replacement, produced in collaboration with Moss Studios. Known for his unique ability to direct motion and shoot stills simultaneously, Dan created a seamless visual story that spanned both formats, maximizing creative value and efficiency on set.

For Dan, this wasn’t just another shoot, it was one of those rare projects where everything clicks. With a team of 30+ talented professionals behind the scenes, the energy was electric and the collaboration effortless. It’s never just about the final product on a Goldberg set; it’s about the shared experience of creating something great with a crew that feels more like family than colleagues. “When everyone’s firing on all cylinders, that’s when the real magic happens.”

The campaign’s integrated approach allowed for a rich, multi-platform narrative, proving once again that when motion and stills are aligned, the results are nothing short of magical.

View the project below and find more of Dan’s work in his Workbook portfolio.

Represented by Heather Elder Represents.