Posts from the Workbook Blog in category

Advertising Campaigns

Genya O’Neall Goes Back Back To School For Foot Locker

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Genya O’Neall captures some hip and stylish kids as they head back to school in all their new gear from Foot Locker. Represented by Emissary.

Brian Wright’s Delicious New Series

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Wright Studio knows the difference between wet and dry-aged beef. This past summer Brian Wright of Wright Studio had the pleasure of shooting for a high-end meat client. Brian and …

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Taylor Roades For La-Z-Boy®

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In Taylor Roades’ new series for the latest Lazy Boy campaign, lazy is good. With the campaign called “Long Live the Lazy,” Taylor’s subjects proudly reclaim being lazy as a good …

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John Jay Cabuay For McDonald’s

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John Jay Cabuay created these colorful, positive images depicting diversity, equality and inclusion for McDonald’s 2022-2023 Global DEI report.  The report touts all the ways in which McDonald’s provides opportunity for …

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Creative Update: ETC Creative

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Brian Steege IAMS

Jonathan Bartlett Covers Elite Sports

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Whether it’s professional sports teams or elite college atheletics, Jonathan Bartlett is the go to artist who knows how to capture the energy and movement.  Event posters, packaging, advertising and editorial: Jonathan has …

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Will Saunders For Gym Shark

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Will Saunders’ latest shoot for Gymshark is a complex series of individual in-studio portraits of athletes ranging from four foot tall to seven foot tall which were then composited into one enormous …

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The Timeless Style Of Paul Sirand

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Paul Sirand covers the Paris food scene, Monaco Auction Week and fashion trends for Monocle and creates campaigns for Dr. Martens®, MINI Cooper and the Eurotunnel all in his timeless, elegant style. Represented …

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Bob Coscarelli Shares His Love Of Great Design

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Photographer Bob Coscarelli traveled to the Ozark mountains recently to capture and share the art and artistry of Assemblage, a purveyor of unique handmade wallpapers. Utilizing century-old Italian techniques and the most luxurious materials …

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It Was Run And Gun For John Amatucci

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It was “run and gun” for DP/Director John Amatucci on his latest stills and video shoot for the Deauville Inn. The location was sight- unseen until he arrived the day of …

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Yechiel Orgel’s Latest Advertising Projects.

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Photographer Yechiel Orgel has just completed a number of ad campaigns.  Here are three that he created for New York’s largest weed suppliers,  another for Brooklyn’s finest food take-away and one …

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Jonathan Carlson Creates A New Edition Of Monopoly

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Jonathan Carlson was commissioned to illustrate an exciting new edition of Monopoly celebrating Hasbro’s 100th Anniversary! This version of the game references 90 Hasbro brands, from Tinker Toys and Tonka, to classics such as Baby Alive and Battleship, and …

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InFocus Illustration: Advertising And Branding

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Donghyun Lim New Balance Represented by Folio Illustration and Animation Agency

Heath Robbins For Staples

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Heath Robbins worked with Staples to create this series of bold, colorful imagery in primary colors of red, yellow and blue for its upcoming tech campaign. Each image tells a story with the clever use …

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Kirsten Ulve’s Urban Energy

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Caviar & Ketchup commissioned Kirsten Ulve to bring her exuberant illustration style and design skills to this branding project that will be featured in retail outlets in the airports of four major …

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Kremer/Johnson and the Unnecessary Action Hero

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Photo team Kremer|Johnson bring their usual sense of irony and humor to create the Unnecessary Action Hero for their client Paycom. Showcasing the talent of S.W.A.T.’s Shemar Moore performing completely unnecessary …

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Michael DiMilo Helps To Foster A Future.

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Michael DiMilo combines his animation skills with live action video for this series of  inspirational PSAs called “Foster a Future. ” His hand-drawn animation is the perfect compliment for these …

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Andy Mahr Goes Above And Beyond.

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Andy Mahr has always loved shooting from above, even when it means shooting from a hovering doorless helicopter. And now, having operated drones for ten years, he’s gone above and beyond to …

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Matt Hawthorne For Crocs

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Check out this new work from Matt Hawthorne for Crocs. With an assist from Modlo Studio the photography and the CGi combine to produce a series of colorful, dynamic imagery. …

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Kerry Hyndman Captures Rural Life In The Scottish Highlands.

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Food, farming and rural life in the Scottish Highlands are on the menu at The Royal Highlands Show in Edinburgh, Scotland. And right now, Kerry Hyndman’s illustrations advertising the show are everywhere: …

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Workbook Radio Episode 89: Felipe Simi, SOKO Agency

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Felipe Simi is founder, CEO and Creative Chairman at SOKO, a 7-year-old independent agency in Brazil. Earlier this year SOKO made headlines when they partnered with Heinz Brazil to release …

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Randal Ford For Adobe Photoshop

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Photographer Randal Ford worked with Adobe to create this fun series with the line “Everyone Can Photoshop.”  Whether it’s helping a client save face or blend in, it seems there …

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Lisa Sheehan, Image Maker

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Lisa Sheehan is a 2D/3D ‘image maker’ who produces some of the most imaginative CGI illustrations you’ll see anywhere. Lisa loves to create fun pieces with detailed delicate forms as well as …

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Schumann & Company Creative Update

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The latest projects from Schumann & Company feature CGI for Prolia, Portraits of the Choctaw, and a personal meatball series. Above: Tyllie Barbosa

Photography Latest Additions

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Welcome these new photographers, whose beautifully naturalistic style communicates warmth and authenticity. Sarah Sido is a commercial advertising photographer, with a unique eye for capturing the lived-in moments of parenthood and …

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Brian Steege For Seresto

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Years of working in the pet niche inspired Brian Steege to develop his own casting network of dogs and cats that he can draw on for any project. Just as portrait …

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Marianne Campbell & Associates Creative Update

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Marianne Campbell represents a group of photographers that clients trust with their image. As she told us, “When a client hires a photographer from the MCA roster, they’re hiring a professional who …

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David Martinez’s Perfect Project

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Even with the confidentiality and complexities of working with pharmaceutical companies, David Martinez had such a positive experience on this latest pharma shoot he felt compelled to share what images he could. …

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Workbook Radio: Episode 87- Margaret Johnson on Creating Super Bowl Ads

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It’s a 60 second moment, 1 year in the making. In 2023, Goodby Silverstein & Partners created the Doritos Super Bowl spot featuring Jack Harlow, Missy Elliott, and Elton John. …

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