Posts from the Workbook Blog in category

Advertising Campaigns

Workbook Daily

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Log on to Workbook any day of the week for the best in creative solutions.

Happy 4th!

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Happy Fourth of July! Image above: Kotryna Zukauskaite

Dana Hursey’s Safe and Successful Production for SDGE

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With so many people sheltering at home, San Diego Gas and Electric started to notice an increase of gas and electric lines being hit as people started to fill their time …

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Mary Woodin Rebrands KeVita

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Illustrator Mary Woodin was the perfect fit to help in the rebranding of KeVita. It wasn’t just her extensive branding experience and that  her style was the right match for the product; …

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Vinnie Finn Shooting Solo

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With the many restrictions in place due to the stay-at-home order, food photographer Vinnie Finn used his time wisely to add new imagery to his website and portfolio; he was able to execute successfully in …

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Adrian Mueller for French Company Food Maison

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Adrian Mueller shows how photographers and clients can continue to work together remotely in his latest shoot for Food Maison.

Weston Fuller Makes It Work For Goodseed.

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The concept for the Goodseed tee shirt campaign, Photographer Weston Fuller’s latest project, was to place the product as if they were being “worn” by trees to support the company’s …

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The Adventures of Photographer Ren Fuller

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Workbook artists add hundreds of new images to their portfolios at Workbook.com. Photographer Ren Fuller‘s climbing adventures make us anxious to just get out there. From Iceland to mountains of …

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Jonathan Bartlett Takes on the WWE

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Working for wrestling clients was something that began as a self-initiated sort of personal project for illustrator Jonathan Bartlett. He initially reached out to the wrestling world with idea pitches in …

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Jennifer Nelson Makes Connections Through Art

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In one of her recent emails, Jennifer Nelson had some good advice. She took the time to remind us that art has always and will continue to created powerful connections. …

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How to Shoot When the World Is on Pause

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Inti St. Clair’s client was a manufacturer of highly accurate thermometers, and due to the pandemic, saw an opportunity to market its product beyond hospitals and doctor’s offices. The client …

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Where We Are Now Episode 11

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Workbook Radio and Dear Art Producer  present Where We Are Now, a weekly webinar series created to talk about the state of affairs in our community. Each webinar has a …

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Latest Branding Projects from Steven Noble

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Seven Noble has applied his illustration skills to an array of branding projects for beverage producers that range from the straight and classic to the humorous and quirky.  He branded the …

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Mendola CGI Artists Exaggerate, Distort, and Perfect Reality

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The CGI Artists at Mendola are masters at enhancing reality, distorting it, or creating a new version of it from scratch. They use a variety of techniques and source materials to …

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Mari Amor for Airbnb

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Mari Amor worked for Airbnb on several shoots, so when they heard she was heading to Iceland, they trusted her to bring back images for their Icelandic catalog. The results …

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Where We Are Now, Episode 7

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This week we assembled a panel to discuss creating universal guidelines for when we return to producing content in the post Covid-19 landscape. This week’s panel: Vail Palmer-White, Executive Producer, Photo …

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Jason Naylor and Miss Led Spread Positivity for Coach

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Artists Jason Naylor and Miss Led are the latest Fillin Global artists to create imagery for the Coach brand and their Facebook and latest social media channels. This is just …

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Workbook Photographers Are Producing In Place

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Here at Workbook, we’re all about solving problems, and so are our artists. That’s why we’ve created our new resource Produce In Place. As most photo productions are  on hold, photographers have been …

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Shaina Fishman, Animal Whisperer

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During the current Covid stay-at-home restrictions, many of our artists are making personal collections available until we can all get back to work. Animal photographer Shaina Fishman has numerous furry …

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Jeff Moores Answers the UN Creative Call

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When The United Nations recently put out a worldwide call to visual and performing artists to create artwork to help raise awareness of how we all can help “flatten the curve.” Jeff …

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Greg Coulton Draws On the Past

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Greg Coulton‘s labels always strive to tell a story. They create a narrative that swirls with layers of characters and meaning. As Greg told us, “The fundamentals of good communication …

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Laura Barisonzi for The Martin Agency and UPS

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Laura Barisonzi’s  personal series Makers features professional artists and artisans prompting The Martin Agency to call on her for the recent UPS campaign targeted at small business owners. These portraits, shot on location in Austin, capture just the right …

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Say It with Custom Lettering

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Custom lettering is everywhere these days: in editorial, advertising and packaging, murals, posters, and logo design. It’s splashed on top of imagery and in many cases, IS the imagery. It can be attention …

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Top Takeaways from Our Where We Are Now Webinar Part 2

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Image above: Timothy Archibald Where Are We Now Part 2 included Mike Bilbrey, VP of Production/Leo Burnett, Heather Elder, artists representative, Jodi Morrison, Group Manager, Creative and Photography Production/Starbucks Coffee Company, …

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Latest Additions from IllustrationX

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IllustrationX operates on four continents and in eight countries around the world representing a group of illustrators and animators with a depth of style and experience who are ready to …

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Chris Crisman Has a Solution

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Listen to Chris Crisman describe how the process works.

Where We Are Now

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Image above:  Timothy Archibald. Review the top takeaways from our first Where We Are Now which took place on Friday, March 20th and will continue every Friday at 11:00 am. Workbook and …

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Pat Molnar Gets Personal

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The importance of the personal project can never be overstated. With the possibility of work placed on hold for the foreseeable future, it is a good time to think about assigning something …

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Inti St. Clair for Kaiser Permanente

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One of the best things about this latest three-day shoot for Kaiser Permanente is that Inti  St. Clair was able to work closely with Kaiser’s image librarian on set. “She knew …

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U.K. Agency Rush Works with Artists and Clients Globally

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  Agency Rush has a lot to tout these days. Editorial assignments for the Washington Post Magazine and more, awards like the Sky Arts Portrait Artist of the Year 2020,  brand …

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