Posts from the Workbook Blog in category

Branding

Category: Branding

Gregory Miller’s New Work For Altra Running

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Gregory Miller recently shot a lifestyle campaign for Altra Running, promoting their summer 2024 product line. The project involved capturing both stills and videos of road and trail running, featuring …

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Vinnie Finn Transforms VitaHustle’s Visuals

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Los Angeles-based photographer Vinnie Finn has given a new visual identity to VitaHustle, Kevin Hart’s protein powder brand, by crafting a fresh and dynamic look. Through his expertise in food …

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Guillermo Flores’ Collaboration with SHEIN Celebrates Mexican Culture

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Guillermo Flores recently partnered with SHEIN for their TQMX collection, drawing inspiration from Mexican culture, art, and traditions. This special line, launched during Mexico’s patriotic month of September, celebrates the …

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Ethan Pines Captures Dynamic Campaign for Henry Mayo’s New Fitness Center

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Ethan Pines recently captured this gorgeous campaign for Henry Mayo Newhall Hospital’s ultramodern fitness center in SoCal. “A lot of scouting, concepting and planning went into this one,” he says. …

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Perretti Photography “Raises the Steaks”

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Perretti Photography recently partnered with PRE’s 100% grass-fed beef for their #RaiseTheSteaks campaign. The team produced captivating videos and modern visuals that highlight PRE’s premium products while celebrating the spirit …

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Summer’s Latest from Début Art

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This summer, the illustrators of Début Art unveiled a stunning collection of new work that showcase the diverse talents of their roster. From vibrant, dynamic compositions to intricate, thought-provoking designs, each piece reflects …

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Capturing Classics with Steven Vargo

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Steven Vargo recently completed a shoot in Utah with Velocity Restorations, a Florida-based restoration shop. They were in Utah for a car convention and wanted images of their vehicles set …

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Capturing Care: Greg Whitaker’s Latest Work with Community Health Network

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Photographer Greg Whitaker recently completed a series of images for Community Health Network in Indiana. Collaborating with the team at MKR advertising, Greg created a comprehensive library of photographs showcasing …

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A New Tourism Destination Through the Lens of Tracy + David

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Southern California lifestyle photographers Tracy + David recently had the unique opportunity to help brand a new tourism destination in Southern California. To showcase this hidden gem, they scouted the …

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“The Pursuit of Beauty and Love” with Illustrator Yulong Lli

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Illustrator Yulong Lli recently collaborated with Carslan Cosmetic, a popular Chinese beauty brand, for their new product packaging celebrating Chinese Valentine’s Day. The tradition of wearing a red thread on the eve …

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Illustrated Fertility Tips from Ana Gaman

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Ana Gaman recently completed a wonderful series of branding illustrations for Fertilitips, a company dedicated to supporting couples on their fertility journey. Ana’s artwork beautifully conveys a gentle and caring …

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Michael Marquand Revamps the Visual Presence of Grace Farms

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Grace Farms, a non-profit organization addressing humanitarian issues, sells a variety of organic, ethically sourced teas, iced teas, and coffees to support their causes. They enlisted photographer Michael Marquand to capture product …

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Visit Dallas with Pedro Oliveira

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The “Visit Dallas” campaign has officially been launched and it looks fantastic thanks to the expert work of Pedro Oliveira. Pedro, a multi-award-winning director from Brazil, specializes in editorial, documentary, …

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Photography Latest Additions

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Nikki Ritcher is a commercial lifestyle and documentary photographer based in Truckee, California. She thrives on human connections, adventures in nature, and the animals that share our beautiful planet, all …

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Shelly Waldman Spices Things Up

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Shelly Waldman recently completed an exciting shoot for Bakers Club, a Florida-based startup specializing in innovative seasonings like Salt & Vinegar, Vinegar Powder, Kimchi, and Tuxedo Sesame Seeds. After a …

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Amy Mikler for Chuck E Cheese’s Transformation

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Amy Mikler’s fun shoot for Chuck E Cheese’s “Awesome Then, New and Better Now” campaign highlighted the exciting evolution of this beloved family destination. From vibrant dance floors and massive movie screens …

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Angelo Merendino Tells The RGI Creative Story

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Upon their first meeting, Angelo Merendino had an immediate connection with the owner of RGI Creative and was hired on the spot. He was given free rein to capture the images that would …

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Michael Pallozzi For Ralph Lauren POLO

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Here’s the latest from product illustrator and designer  Michael Pallozzi,  whose focus for the last 20 years has been the luxury and beauty industries. He provides his clients with a range of …

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Jones & Company for Moneyjet

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Jones & Company were commissioned to create a library of illustrations for Moneyjet’s website redesign. Moneyjet is a financial company offering loans specifically tailored to small businesses. These colorful, friendly illustrations serve …

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Photography Latest Additions

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Stanton J. Stevens is a third-generation photographer and director specializing in style-forward lifestyle. Born in the Ozarks, educated in Texas; Seattle resident. In 2017, Stanton’s “Color is Everything” photo series was featured …

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Jody Horton For Buchanan’s Whisky

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With a goal or creating images and gifs that felt as though they were shot in the brand’s target markets of New York, Chicago, Texas, Miami and LA, Jody and his crew went …

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Inti St Clair For The Delta Home and Away Initiative

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Inti St Clair‘s latest dream job had her traveling the country photographing professional athletes hanging out at their favorite spots at home and on the road. The Delta Home and …

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Kevin Sprouls’ Iconic Portrait Style

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It’s a time consuming medium, but Kevin Sprouls is still producing portraits in the style he created for the WSJ that still endures at the paper today.  The series you …

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Michael Marquand Goes Cruising

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Photographer Michael Marquand spent eight days at sea on a Windstar cruise ship capturing all the dining experiences the ship had to offer. There’s beautifully styled individual dishes, restaurant interiors and …

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Dawn Heumann For Silk

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Shot over three full days, Dawn Heumann‘s latest shoot for Silk almond milk incorporates food and lifestyle for the brands latest packaging and brand refresh.  It captures authentic, very relatable family …

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Salzman International’s Best of 2023

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Michael DiMilo Center for Disease Control (The CDC) Pregnant and Protected campaign.

Barbara Spurll’s Best of 2023

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These portraits created by Barbara Spurll for the about page at Geocene’s website are not what you normally see in this context. They give the company a casual but sophisticated feel and signal that these …

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The Best of 2023: Becki Gill for Stella Artois

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Celebrating great British pubs is this killer campaign from Stella Artois. Taking inspiration from Stella’s ‘Au Naturel’ beer, Becki Gill was commissioned to recreate some classic pub signs, but with a twist! Since there have …

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Best of 2023: Mendola Artists

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Posters, packaging, product design, branding and advertising are just some the highlights for Mendola Artists in 2023. Darling Clementine Target Holiday collection

Best of 2023: Shaun Fenn Captures Success Stories For Google Fitbit

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Shaun Fenn and his team recently completed a print and video campaign that captures the real life scenarios of seniors benefiting from the health monitoring features of Fitbit products. As the director and …

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