Posts from the Workbook Blog in category

Marketing Intelligence

Workbook Brings Creatives Together

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Since our bowling event in mid-September, we have heard from a number of our clients and agency creatives expressing how grateful they were for the opportunity to reconnect, have some fun, …

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Workbook Sponsors the Next Photocloser Event

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Workbook will sponsor the next Photocloser’s Photography Business Weekend Workshop, September 16-17 at the Photoshelter Studio in New York City.  Participants will take away an individual framework on how they …

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two people in conversation graphic illustration

Workbook Latest Survey Results Are In

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Workbook has spent the last 40 years in a continuous conversation with creative buyers. It’s been the most effective way to ensure the best results for our clients. While we are in …

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Agent Maslov’s Yearly Catalog

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Once a year, Workbook gathers all of Norman Maslov‘s files from our two editions, with some additions, and produces a promotional booklet for the complete Maslov Group roster. Norman distributes 2,500 copies …

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Beyond the Plate

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Photographer Eric Wolfinger has built a sustainable career that encompasses his love for food and travel. Sounds ideal, right? But it didn’t come without a lot of hard work and the …

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Ken Dutton’s Character Development

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Illustrator Ken Dutton has developed recurring characters for both commercial and editorial clients. Ken combines traditional and digital drawing tools to develop characters from concept to finish. Here are a …

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iPhone Once a Day, Everyday: Part Two

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We’ve put together another edited gallery of images from Paul Elledge’s series iPhone Once a Day, Everyday. His solo exhibit will open Friday, May 12th at the Park Art Center, 9 …

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Illustration: The Business of Collaboration

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Throughout his 30-plus years as a professional illustrator, Mark Stutzman  has consciously assessed each assignment in order to keep tabs on what worked well, what got him the assignment, what didn’t, and why. He’s begun sharing these insights …

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Greg Betza’s Latest in Animation

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What began as a mostly illustrated assignment with a few motion elements grew into three fully animated promotions for InterContinental Hotels, in which Greg drew every frame himself. Greg created the storyboard for …

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Mendola’s Best of the Best 2016

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  Illustration is a constantly evolving medium, and Mendola Artists spent 2016 exploring all the ways in which to utilize their many talents for themselves and their clients. They are …

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hand crafted beer map

The Latest from James Nelson

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Turns out you can make beer out of just about anything: oysters, whole pizzas, sheep dung, and whale testicles. Who knew?! In his latest fall promotion designer-illustrator James Nelson focuses on the …

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Hawk Krall Wins an Eddie for Saveur

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If you’re looking for a life-altering culinary experience, Hawk Krall knows where to find it. His award-winning monthly “Illustrated America” column for Saveur.com is a celebration of adventurous regional cuisine found …

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Steve Salerno Slimerghost

Steve Salerno Teams Up with Ghostbusters

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Steve Salerno has illustrated all sorts of books: cookbooks, travel books, novels, and to date, twenty-four popular picture books for kids with five more due for release over the next three …

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Timothy Archibald kids with computers at Work

The New Workbook.com Works!

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Here’s just some of the feedback we’ve received since going live with the new WORKBOOK.COM: “I am loving the new Workbook site! As an art producer, I find it an …

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On the Move with Kirsten Ulve

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We love to see illustration in use beyond the traditional two dimensional editorial or advertising. Digital marketer, Tap Pad hired Kirsten Ulve to create 150 characters to cover one of …

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Beach Camping Couple

ETC Keeps it Real

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Etc Creative has released their third in a series of six promotions focused on their company “Core Values.”  This month’s theme: REAL. Authenticity is the underpinning of this month’s  image …

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Night Trees Series

Workbook Custom Galleries

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Custom Galleries on Workbook are a great way for a photographer or illustrator to add another dimension to their portfolios beyond commercial galleries. Testing out ideas and creating personal work …

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Matthew McConaughey for Wild Turkey

Fernando Decillis for Wild Turkey

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The recent news that Matthew McConaughey has just signed on as creative director for Wild Turkey signals a different approach to branding that we will likely be seeing more of …

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Dazante Wine label with dancer

Greg Betza for Dazante Wines

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Greg Betza‘s ability to really “see” a subject is evident in his life-drawing skills, which are on full display in his latest round of projects. As a member of the …

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Summer in New York

Summer at Richard Solomon’s

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In honor of summer, the crew at Richard Solomon has created a newsletter full of beautiful imagery that evokes everything we love about the season: the sense of freedom, the …

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Enjoy Balloons

Workbook Welcomes JSR

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Ten years ago, Jamie Stephen Represents, AKA, JSR, was a small London agency that exclusively represented photographers. Today, it’s a multi-disciplined agency ready to take on the U.S. market. We’re pleased …

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Peet's Coffee Pour

Bill Cahill Makes a Splash for Peet’s Coffee

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Bill Cahill has produced another beautiful promotional video featuring his latest stills and motion imagery for Peet’s Coffee. The behind-the-scenes sequences show us what it really takes to sustain a …

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Rolling Stones Yoga,Saving Pets

Animate Your Creativity

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Take the array of animation tools available today and cross it with the creative energy of illustrators here at Workbook, and the possibilities are endless. Illustrators are expanding their knowledge …

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Girls jumping off a cliff

This Month ETC is Fearless

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Fearlessness and creativity are innate. To be truly creative you are breaking new ground and going where others have not. To make that leap requires fearlessness and belief in your …

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