Maybe you are an illustrator who is at the beginning of your career, struggling to make a name for yourself or an established professional looking to take your career in a new direction. In either case, this one-hour podcast will be time well spent. With forty years of experience behind him, artists’ representative David Goldman has a lot to say about where we are and how we got here. Giuseppe Castellano of The Illustration Department does a great job with this interview as he guides the discussion through a variety or topics and interject his his own knowledge based on his own twenty years of experience in the world of publishing and editorial illustration.
Here are just a few takeaways from this interview:
-Get a copy of the Graphic Artists Guild Handbook and study it! Too many artists undersell themselves, and the pricing and contract guidelines it offers are super helpful.
-Build real relationships. David offers a ton of advice on how to do this.
-When it comes to publishing contracts, always negotiate for fee plus royalties. These contracts are his biggest moneymakers. David gives some specific examples where this was a very successful strategy.
-Never forget that as a creative person you have a gift to give the world whether you are getting paid for an image or not. Never forget your worth, but keep working to hone your skill and keep communicating.
Also check out our own interview with David Goldman.