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Hyesu Lee for Toyota

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mural art toyota campaign

We love to see illustration in a context beyond the screen or page and in this case, it is in the form of a mural by illustrator Hyesu Lee. It’s fun, happy, and colorful and appears in print and on the web and is prominently featured in television ads. As Hyesu tells us, she doodles all the time and most of her doodling is forgotten about in piled up sketchbooks but “sometimes it becomes something just like these TOYOTA ads, so keep on doodling.”