Illustrator Keith Alexander Lee recently collaborated with Magma Design Studio Paris to help bring the rebranding of investment company Goodvest to life. Tasked with creating a fresh, approachable visual identity, Keith developed a series of 24 custom illustrations for the companyâs newly launched website. His work blends clarity with personality, supporting Goodvestâs mission to make sustainable investing more accessible. The illustrations are now live, enriching the user experience and reinforcing the brandâs values through thoughtful, cohesive visuals.
See art from the rebrand below, and view more of Keithâs work in his Workbook portfolio.
Represented by Salzman Art.
















