Photographer Joe Scarnici was asked by athletic shoe brand K-Swiss to create library images and videos for their Spring/Summer 2025 collection. Tasked with capturing the signature K-Swiss lifestyle vibe, Scarnici developed a distinctive “couples” concept exploring the unique intersection of love, relationships, and professional tennis. The result? A fresh perspective that showcases the lifestyle/lover side of the athletic brand.
See the images below. For more of Joe’s work, visit his Workbook portfolio.
