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Photographer Will Saunders Captures the Connection Between Horse and Rider for Ariat International

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Will Saunders photographed a high-level equestrian (English-style) jumping campaign for Ariat International in close collaboration with the Ariat creative team, bringing his signature blend of athletic energy, clean composition, and story-driven detail to every frame.

During pre-production, Will and the team pushed the visual direction into something bolder, landing on a 20×12 deep blue velvet curtain that gave the campaign its striking contrast and graphic foundation. From powerful, split-second action to refined details and the quieter connection between horse and rider, Will captured the full range with intention and ease.

Maybe it’s the grace and grit of these women athletes, or the graphic energy of the set — but this shoot had everything: movement, texture, and heart.

See images from the project below. For more of Will’s work, visit his Workbook portfolio.

Represented by Quitze Nelson Artist Management.