Posts from the Workbook Blog tagged with

Advertising

Creative Update from Steady Film Productions

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Steady Film Productions created a beautiful lifestyle campaign, which includes motion and stills for healthcare strategists Ashfield Engage. The concept was a moody-lit series of work and play segments that unfolded …

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Shaun Fenn and Shooting in the Time of Covid

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Shaun Fenn‘s recent shoot for a telecommunications company was a big undertaking under normal circumstances: six different locations across five shoot days while managing a full crew and a talent roster of fifty-seven …

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Alice Blue and Jim Hughes Roll Up Their Sleeves

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    “Armward to Victory.” “A Call to Arms.” “Roll Up Your Sleeve.” These are headlines for a new PSA series that will begin soon broadly across all media platforms, enlisting all …

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Focus on the Portrait

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Workbook contributing photographers capture unique portraits of the famous, and not so famous, at work and at play. Paul Aresu Kelley Ohara/Chocolate Milk  

Bil Zelman for Manscaped

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The goal of the latest Manscaped campaign shot by photographer/director Bil Zelman was to de-stigmatize male grooming. With products like Weed Whacker, Plow, and Lawnmower, the brand was looking for …

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The Voorhes Add to Their Reel

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The Voorhes went to work adding to their reel this new year to create three new spots involving some of their favorite beverages. They make effective use of the all the …

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The Voorhes and Huge Create Vanguard’s First Ever Brand Campaign

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The first ever branding campaign for Vanguard Investments is a highly stylized, conceptual campaign from the Voorhes. Together with Huge Inc., Adam Voorhes and Robin Finlay created visuals that read …

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M Represents: The Best of 2020

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These projects from the  photographers with M Represents are all about the environment, both real and imagined. Image above: Alice Blue for Experis – Talent Multiplied Campaign

Salzman International and the Best of 2020

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Davide Bonazzi  Nike Coaching

Richard Solomon Group: The Best of 2020

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The artists with Richard Solomon added depth to stories for a wide range a wide range of clients. Here’s some of the best they produced this year. Image above:  Eric Peterson   …

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InFocus: Package It Artfully With Workbook Illustration

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BloodBros   New Hokkaido IPA

Robert Adamo Captures All the Fun for the Latest Travel Nevada Campaign

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When most people think of Nevada, they think of Las Vegas, but photographer/director Robert Adamo captures so much more than that for the latest Travel Nevada campaign. There’s mountain biking, hiking, water …

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Andy Anderson Focuses on Women in Fire

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Twenty years before he was a professional photographer, Andy Anderson was a USAF Crash Rescue Firefighter. So when the Women in Fire organization reached out to Broadhead Creative Director Walt Burns about their …

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Workbook Radio Episode 43: Brand Creative Manager Lauren Danford

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In this episode, Workbook Regional Rep Mary Preussel sits down with Lauren Danford, Brand Creative Manager at The Richards Group (clients include Sub Zero, Wolf, and Cove). Listen in as …

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Kremer Johnson Shoot Stills and Video for Root Insurance

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Once the creative team for Root Insurance saw Kremer Johnson’s street portrait series, “Angelenos,” they were pretty convinced the photos were the right fit for the campaign they had in mind. …

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Photographers and Directors Share Their Favorite Projects from 2019

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Workbook photographers traveled from from Berlin to Guadalajara and plenty of places in between in 2019 shooting stills and motions for their clients. Image Above: “This is from an integrated …

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We Share More “Best of 2019”

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We asked our contributors to show us their favorite projects of 2019. Personal projects, product shoots, and motion are just some they named. Image Above: Kimberly Wright “My favorite project …

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Best Projects 2019

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Sometimes it’s a job well done on time, an appreciative client,  or fulfilling on a creative level that makes a job our best.   For the photographers below, it’s all …

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In the Wild with Andi Elloway for Uber Eats

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Andi Elloway’s project was with a new creative agency (CHAMP!) and their client Uber Eats. The creatives at CHAMP! proposed collaborating with four different artists/illustrators to design new delivery bags …

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Mauricio Candela’s Favorite Project from 2019

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During the two-day shoot for London De Maanzanas, Mauricio Candela worked with the Spanish agency Sra. Rushmore to create a trove of assets for a new digital campaign for social and digital networks. …

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Tony Award winner, Tony Mount

Workbook Artists’ Favorites in Motion for 2019

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Workbook directors continued to explore their storytelling skills for clients and themselves. They share the collaborative nature of telling a story while working for their clients and also where the …

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Looking Back to The Best of 2019: Photographers and Directors

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Adding new work to a portfolio is vital for a sustained and successful career in photography. Creative buyers love looking at personal projects, and so do we. It’s a window into …

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Best of 2019 – Take Two: Photographers and Directors

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We asked our contributors to send us their best projects from 2019 and to tell us why they were their favorite projects. The response has been great! Above: Nathalie Gordon “This …

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Best of 2019: Photography and Motion

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Our contributing photographers and directors worked for a diverse client base this year. They also spent a good amount of time exploring new ideas and adding imagery to their portfolios in …

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New Photographers and Directors Deliver for Your Next Project!

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John Fedele Gets the Job Done

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John Fedele worked directly on this campaign for the  Ridgid Red wet/dry vac brand. The stills and motion will be used through various media including online, print, large retailer, and …

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New Artists at Workbook Will Help Your Campaign Shine!

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Tyler Stableford Makes the Transition to Director/Photographer

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Learning and incorporating new technology into our workflow is a given.  For Tyler Stableford, adding motion/live action to his skill set was also a welcome creative challenge. We caught up with him recently …

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Jim Vecchione Captures the Neighborhoods of D.C.

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His feet now firmly planted in film production, photographer/director Jim Vecchione and his crew at Vecchione Print and Film handled every aspect of this latest production: editing, graphic transition art, castings, …

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Ad for John Deere

Best of B to B Advertising

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AdvertisingAge’s best B to B ad for 2016 was awarded to Andy Goodwin for his work with gyro on the John Deere’s “Building Together” campaign.  Congratulations, Andy!