For this Reebok x Walmart athletics campaign, Photographer/Director Will Saunders had roughly 25 minutes per setup to deliver full campaign assets. Will balanced performance, energy, and brand storytelling on a tight timeline in some serious heat.
Working alongside him was a top notch team of assistants, lighting technicians, digital tech and production that worked nonstop moving heavy gear and adapting at every turn. No egos. Just sharp instincts, trust, and a shared drive to get the job done right.
This shoot was proof that with a strong leader and a crew that’s all in, nothing is impossible.
See more shots from the campaign below. For more of Will’s work, visit his Workbook portfolio.
Represented by Quitze Nelson Artist Management.













