Posts from the Workbook Blog in category

Advertising Campaigns

InFocus Illustration: Advertising And Branding

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Donghyun Lim New Balance Represented by Folio Illustration and Animation Agency

Heath Robbins For Staples

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Heath Robbins worked with Staples to create this series of bold, colorful imagery in primary colors of red, yellow and blue for its upcoming tech campaign. Each image tells a story with the clever use …

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Kirsten Ulve’s Urban Energy

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Caviar & Ketchup commissioned Kirsten Ulve to bring her exuberant illustration style and design skills to this branding project that will be featured in retail outlets in the airports of four major …

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Kremer/Johnson and the Unnecessary Action Hero

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Photo team Kremer|Johnson bring their usual sense of irony and humor to create the Unnecessary Action Hero for their client Paycom. Showcasing the talent of S.W.A.T.’s Shemar Moore performing completely unnecessary …

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Michael DiMilo Helps To Foster A Future.

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Michael DiMilo combines his animation skills with live action video for this series of  inspirational PSAs called “Foster a Future. ” His hand-drawn animation is the perfect compliment for these …

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Andy Mahr Goes Above And Beyond.

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Andy Mahr has always loved shooting from above, even when it means shooting from a hovering doorless helicopter. And now, having operated drones for ten years, he’s gone above and beyond to …

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Matt Hawthorne For Crocs

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Check out this new work from Matt Hawthorne for Crocs. With an assist from Modlo Studio the photography and the CGi combine to produce a series of colorful, dynamic imagery. …

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Kerry Hyndman Captures Rural Life In The Scottish Highlands.

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Food, farming and rural life in the Scottish Highlands are on the menu at The Royal Highlands Show in Edinburgh, Scotland. And right now, Kerry Hyndman’s illustrations advertising the show are everywhere: …

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Workbook Radio Episode 89: Felipe Simi, SOKO Agency

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Felipe Simi is founder, CEO and Creative Chairman at SOKO, a 7-year-old independent agency in Brazil. Earlier this year SOKO made headlines when they partnered with Heinz Brazil to release …

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Randal Ford For Adobe Photoshop

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Photographer Randal Ford worked with Adobe to create this fun series with the line “Everyone Can Photoshop.”  Whether it’s helping a client save face or blend in, it seems there …

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Lisa Sheehan, Image Maker

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Lisa Sheehan is a 2D/3D ‘image maker’ who produces some of the most imaginative CGI illustrations you’ll see anywhere. Lisa loves to create fun pieces with detailed delicate forms as well as …

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Schumann & Company Creative Update

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The latest projects from Schumann & Company feature CGI for Prolia, Portraits of the Choctaw, and a personal meatball series. Above: Tyllie Barbosa

Photography Latest Additions

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Welcome these new photographers, whose beautifully naturalistic style communicates warmth and authenticity. Sarah Sido is a commercial advertising photographer, with a unique eye for capturing the lived-in moments of parenthood and …

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Brian Steege For Seresto

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Years of working in the pet niche inspired Brian Steege to develop his own casting network of dogs and cats that he can draw on for any project. Just as portrait …

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Marianne Campbell & Associates Creative Update

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Marianne Campbell represents a group of photographers that clients trust with their image. As she told us, “When a client hires a photographer from the MCA roster, they’re hiring a professional who …

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David Martinez’s Perfect Project

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Even with the confidentiality and complexities of working with pharmaceutical companies, David Martinez had such a positive experience on this latest pharma shoot he felt compelled to share what images he could. …

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Workbook Radio: Episode 87- Margaret Johnson on Creating Super Bowl Ads

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It’s a 60 second moment, 1 year in the making. In 2023, Goodby Silverstein & Partners created the Doritos Super Bowl spot featuring Jack Harlow, Missy Elliott, and Elton John. …

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Mari Amor for RedKap

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Mari Amor photographed this series of real workers in the industrial, automotive and culinary spaces wearing RedKap uniforms. Purposely  traveling with a small footprint to create these images was a …

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Folio Illustration and Animation Agency Puts An Array of Styles In Motion.

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Commissioning a fresh animated concept is easy with Folio Illustration and Animation Agency’s in-house production team. Check out their deep roster of talent for the style that suits your project and …

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Michael Kunde For North Face

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Having volunteered for the British Columbia, Vancouver Winter Olympics in 2010, photographer Michael Kunde fell in love with the area and knew it would be a great place to shoot an …

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Natalie Faye’s Broadcast Spots For Texas Pete

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Photographer/director Natalie Faye recently directed a series of commercials for Texas Pete hot sauce that went far beyond what the brand had done in the past. With a brief that described …

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Luis Pinto For Brisk Tea

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Luis Pinto‘s latest collaboration with Brisk Tea is everything you want when launching a new brand. Bright, colorful, attention grabbing imagery that is adaptable for multiple uses. Luis’ illustration of a swirling dragon …

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Andy Mahr On The Hunt

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In his latest series, Andy Mahr captures all the intensity and athleticism of Blueblood British Gundogs. These field-bred labs are bred in UK and Ireland and boast some of the best …

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Scott Van Osdol For New Mile

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  Scott Van Osdol was up at dawn at a rock quarry outside Austin TX. He and the creative team from ChappellRoberts, an ad agency from Tampa, FL, were there …

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Debut Art Creative Update

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Above: JaceyTec  Variety Magazine Début Art (established in 1985) is an artists’ representative agency based in London, with offices now in New York and Tokyo. Début Art represents a ground-breaking roster of …

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Mari Amor For HCA Health

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Photographer/director Mari Amor‘s shoot for HCA Healthcare involved scrubbing in for surgeries, navigating the challenges of working among  hospital staff and capturing the candid moments between them and their  patients. Represented …

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Ethan Pines Lands A Good One.

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Mobile-gaming giant Big Fish Games commissioned photographer/director Ethan Pines to create a lifestyle and portrait series that would telegraph the creativity, joy, collaboration and freedom of its workplace. Known for combining humor and …

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Illustration Online’s Latest Additions

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Illustration Online has added some fantastic new illustrators this week whose work appears in editorial, publishing and advertising. Above: Jesse Reisch  

Richmond Gibbs At The Lineman’s Rodeo.

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Richmond Gibbs was tasked recently with capturing a most unique event: The Linemen Rodeo. Linemen from all over Florida compete in fast-paced challenges designed to test their skills and capabilities. The challenge for …

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