Posts from the Workbook Blog in category
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Lifestyle Photographer Richard Schultz’s winning images capture “the hunt” and the characters in the area surrounding Dunira Estate in northern Scotland for the estate’s print and web marketing campaign. To see …
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Etc Creative has released their third in a series of six promotions focused on their company “Core Values.” This month’s theme: REAL. Authenticity is the underpinning of this month’s image …
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The recent news that Matthew McConaughey has just signed on as creative director for Wild Turkey signals a different approach to branding that we will likely be seeing more of …
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Eli Meir Kaplan recently photographed a web and direct-mail campaign for healthcare provider, Highmark, with Partners + Napier. The campaign focuses on the lifelong habits of healthy people who continue …
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Ten years ago, Jamie Stephen Represents, AKA, JSR, was a small London agency that exclusively represented photographers. Today, it’s a multi-disciplined agency ready to take on the U.S. market. We’re pleased …
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Jason Lindsey’s recent shoot for Bad Boy Off Road was, in his words, “a dream job.” It not only involved multiple locations in California, Utah, Georgia, South Carolina, and Illinois, …
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How do you create an advertising campaign about a topic no one wants to talk about? That was the assignment for Arnold Worldwide when they took on the pharmaceutical company, Furlex …
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Jonathan Chapman and Laurie Rubin are two of the best examples of how the role of the professional photographer continues to evolve. They are both now firmly planted as photographers/directors, …
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Bill Cahill has produced another beautiful promotional video featuring his latest stills and motion imagery for Peet’s Coffee. The behind-the-scenes sequences show us what it really takes to sustain a …
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Matt Hawthorne was recently in the LA area shooting with Belk Department Store for catalog and in-store signage.
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ACD, Sam Brown, and AD, Eva Yeh of DDB San Francisco had a specific look and feel for the interiors shots they needed for their Clorox Fresh Step campaign, and …
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Take the array of animation tools available today and cross it with the creative energy of illustrators here at Workbook, and the possibilities are endless. Illustrators are expanding their knowledge …
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Clay Hayner’s National Cheerleading Association Ads just won an Addy for the Firehouse Ad Agency in Dallas, Texas. The images reinforce the goals of the NCA as an organization that not only pushes its athletes to excel at their sport, but also in life, by teaching valuable life lessons about leadership, teamwork, and the value of hard work. The images appear on outdoor billboards, in subways, and shopping malls.
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ETC Creative has just published the first post from their Core Values Campaign: ETCLIFE. The promotion will appear every month or so and focus on one of eight of the …
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Workbook Illustrators are known for creating bold advertising solutions for clients worldwide. Our recent InFocus e blast titled BOLD Solutions for Advertising provided an overview of the ad campaigns featuring …
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Craving an escape from the winter cold? If you’re in New York, head over to Times Square and take a look at some of the sun-soaked photos Laura recently shot …
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Erica Chadwick and Joe Lombardo of ETC Creative had known each other for quite a while before they decided to form their partnership in 2009, but once they did they had to ask themselves why it took so long. They answer this question and many others about how the partnership has evolved over the last seven years, how they make it work day-to-day, and what they think the future holds.
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Initially the shoot for Upslope Brewing was of a mountain biker composited into a background as the setting for the product. With winter weather in Colorado being what it is, …
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February 8th begins the Chinese New Year, Year of the Monkey, and this year more specifically, the Fire Monkey. There are twelve animals on the Chinese Zodiac Calendar, which combine …
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If it splashes, drips, pours, or splatters, Peter Schafrick captures it all in motion and stills. His latest reel includes work for brands like Redbull, Imax, Dove and Neutrogena. SCHAFRICK …
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Raymond Bonilla is first and foremost a painter, with deep roots in the Impressionists. He is a also a teacher at the State University of New York at Fredonia, where …
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With 10-plus years of experience in the business of shooting stills and film for national agencies and their clients, Katrine Naleid and Stephen Austin Welch of KN+SAW now happily find …
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Even with a backup procedures in place, things can still go missing on a photo shoot. From the moment he boarded the plane in Anchorage and bound for Dutch Harbor, …
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In the early days of the AIDS crisis, all gay men were banned from donating blood. This policy is still in effect today despite advances in science and the fact …
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