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James Yang Has an Important Message for Us

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Award-winning, internationally acclaimed illustrator James Yang was selected by IW Group Agency in partnership with Asian Americans Advancing Justice- Los Angeles as the lead animation design contributor for their bystander training program animation set to launch in the spring of 2021. The campaign was inspired by the #StopAsianHate movement.

In this beautifully animated 90-second spot, James lays out the five D’s of bystander intervention and reminds us of the importance of looking out for one another.