During the two-day shoot for London De Maanzanas, Mauricio Candela worked with the Spanish agency Sra. Rushmore to create a trove of assets for a new digital campaign for social and digital networks. The entire production has a a warm glow about it that reflects the unique characteristics of this apple cider drink, which is highly popular in Spain. Working as a team with Timing Production Grafica, the agency was able to expedite approvals for each set up, allowing the process to move quickly.
The Spanish agency Sra. Rushmore selected Candela for the new digital campaign for their client, Ladron de Manzanas, one of many Heineken brands. The drink is popular in Spain, has unique characteristics, and a motley group of consumers. The brand has a very defined color palette, which was represented in the campaign. Timing Produccion Grafica, the production company, put together a splendid team.
Agency: Sra. Rushmore
Client: Heineken
Product: Ladron de Manzanas
Production Company: Timing Production Grafica (Spain)
Photographer: Mauricio Candela
