Artist: Freda Scott

Michal Venera For Hoka

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Together with Colorado-based Aspen Productions, Michal Venera created this full range of product and outdoor lifestyle imagery for use in Hoka’s print and digital marketing.  Shooting at his 5,000 square-foot studio set on a 36 acre working sheep ranch just north of San Francisco allowed for precision in-studio product shots in the morning and shooting in a terrific outdoor location that afternoon.