For photographer Cheyenne Ellis, it’s all about a strong narrative. In an interview with marie claire we learn that she is not only a photographer, but a professional stunt woman, and in fact, stunts are the family business. In her Instagram feed she also gives us a look at life away from film and photo sets, both on the road and in Topanga, California, where she lives. Here’s what she has to say about how to build a strong social presence:
“For me, Instagram is a behind-the-scenes look at my life, travel, and work. So, I try to post every day, and only 1-2 posts per day, as not to “blow up” people’s feed. If someone sees too many in a row, no matter how much they like you, you’ll get unfollowed. More content is not always better, in my mind. I stick with similar times and days to post and try to engage with my followers. Questions and comments all help. I rotate between pictures of my work one day, then a behind-the-scenes pic one day, or somewhere I’m currently traveling, to keep it interesting and comprehensive.”
Lilla Rogers is fully immersed in pursuit of the “new” and the business of making art. Her work as a representative of artists from around the globe involves editorial and advertising, licensing, webinars, workshops, AND her own work as an illustrator. It all makes for a deep well of content that is posted on her extensive social network. She is more than open to sharing her knowledge and clearly has taken her own advice:
“• Have fun with it. What would be fun to show? Think about what you like to look at on Instagram.
• Find your own voice, but you don’t need to write much text if you don’t want to.
• In addition to showing finished artwork, show work in progress, sketchbook images, your art desk, etc.
• Plan a regular time to post, such as one afternoon a week, to work on your social. Use a scheduler like Planoly or Hootsuite.
• Instagram ‘Stories’ are great because they pop up to the top and you can do video, which is very popular and fun to watch. My artists especially like to show time-lapse videos of the making of a piece of art.
• Use hashtags. Use obvious ones like #illustration but also obscure ones are good, too.
• Read your comments, and add your own comments if you feel like it.
• Stick with it. Keep a schedule for posting.”
If you haven’t connected with Workbook via social or included your social listings at Workbook, let’s connect! We’d love to hear your story and share what you’re up to with our followers. Find and follow us at Instagram/theworkbookphoto, Instagram/workbookart, twitter/@workbookart, twitter/@workbookphoto and on Facebook!