Category: Interviews

Workbook Radio: Episode 71 – Tim Mendola and Jodie Hein, Part 1

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On this episode, we’re joined by Artist agents Tim Mendola (Mendola Artists) and Jodie Hein (Rapp|Art) to talk about animation and illustration in 2022.

In this first part, Tim and Jodie talk about the artist-agent relationship, how they navigate clients, and what (if anything) shifted post-pandemic in the art and animation world.

More on Tim:

Tim took over the family business back when paintings were actually hand-delivered to art directors and portfolios consisted of 8×10 transparencies. He has led the agency’s transformation into the technological age of tablets, Instagram, and zoom meetings. When he’s not manning the helm at the firm’s intergalactic headquarters in SoNo, Tim enjoys spending time with his wife and three daughters and playing golf in Redding, Connecticut.

More on Jodie:

From being an Ironman to an award-winning editorial agent, there are few things Jodie can’t do. As a former art buyer, she intimately understands the needs of her clients and has a knack for making any budget or timeline work. Outside of the office, Jodie enjoys training for her next adventure, race or powerlifting competition, dying her hair funky colors, and being a mother to her teenage son and bulldog.

About Mendola Art:

Since the very beginning, Mendola Artists has sought out the best talent from around the globe, establishing relationships with the country’s top ad agencies, package design firms, editorial publications, and toy companies.

Clients Include Wall Street Journal, the New York Times, Scholatic, Hasbro, Mattel, Fisher Price, Dunkin Donuts Coffee, McCann Health, and BBDO.

About Rapp|Art:

Rapp Art is a United States-based illustration agency, representing nearly 100 award winning artists from around the world. Client list includes the New York Times, Wall Street Journal, Rolling Stone, Meredith, Penguin Random House, Scholastic, Apple, Adobe, and Deloitte Financial Services.

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