Posts from the Workbook Blog in category

Advertising Campaigns

Peter Donnelly’s Latest Rebranding for Keogh’s

Posted on

What makes this rebranding project so successful is the way Peter Donnelly and the Keogh family approached the project as a series of stories about the Keogh family farm. Incorporating …

Read more

Watercolor rainbow in bands

Greg Betza Helps Hone Macy’s Message

Posted on

Greg Betza was asked to create this background on which Macy’s would publish its message of solidarity with this year’s National Pride Month. As Pride Month comes to a close, …

Read more

Bill Miles for Change Healthcare

Posted on

Change Healthcare is an Atlanta-based international IT service provider for the healthcare industry. “Faces of Change” is their latest campaign, which emphasizes the human side of healthcare technology by focusing on …

Read more

Paul Garland’s Latest Cover for Bulletin Magazine

Posted on

  We all expect in 2017 for physically disabled persons to easily access public buildings, and people who are blind, partially sighted, or have hearing problems should also be well …

Read more

Fritz Liedtke for Gleevac Cancer Therapy

Posted on

Katie, who was diagnosed with cancer as a six-year-old. Fifteen years later, at twenty-one, she’s a dancer, coach, and student, healthy, active, and vivacious. Working with Gard Communications and the OHSU Foundation, we …

Read more

Like Father, Like Son: The Andersons Take Over Workbook’s Instagram Feed

Posted on

Check in with us on Instagram this weekend to see what Zach and Andy are up to as they take over our Instagram Feed @theworkbook. We’ve pretty much given them …

Read more

Mark Katzman for Elanco Animal Health

Posted on

Sure, dogs can be unpredictable, but that’s the idea. They can provide a great point of interaction between themselves and the people around them to ensure the natural moments every …

Read more

Photographer, Filmmaker, & Director, Eric Wolfinger

Posted on

Photographer/Director/Filmmaker Eric Wolfinger has paid his dues in the best possible way by doing what he loves: immersing himself in the sharing and preparing of food. Through extensive travel and …

Read more

Sara Forrest in Patagonia

Posted on

Photographer Sara Forrest loves adventure. Her recent trip to Patagonia filled all her requirements when it comes to combining travel and photography. For Sara, it’s imperative to create an element of …

Read more

Veterans Parade Memorial Day

Why We Celebrate Memorial Day

Posted on

For most of us, Memorial Day is the unofficial end of the school year and the beginning of summer. It is important to remember its true purpose though, as a day of remembrance …

Read more

Business suit and tie

An Interview with Artist Representative Richard Solomon

Posted on

With a career as an artist representative that spans over 30 years, Richard Solomon has a lot to share about the state of the business and where it’s likely to …

Read more

Agent Maslov’s Yearly Catalog

Posted on

Once a year, Workbook gathers all of Norman Maslov‘s files from our two editions, with some additions, and produces a promotional booklet for the complete Maslov Group roster. Norman distributes 2,500 copies …

Read more

Beyond the Plate

Posted on

Photographer Eric Wolfinger has built a sustainable career that encompasses his love for food and travel. Sounds ideal, right? But it didn’t come without a lot of hard work and the …

Read more

News from the Liz Sanders Agency

Posted on

 Lately, artists at the Liz Sanders Agency have been working on everything from magazine covers to wall paper, rugs, and tea towels. When not creating work for clients, they are working …

Read more

Happy Mother’s Day!

Posted on

Happy Mother’s Day!

Workbook Commarts Illustration Winners

Posted on

Congratulations to all the talented illustrators whose work has been chosen to appear in this year’s Communication Arts Illustration Annual.  We’ve also published complete, separate galleries for Bill Mayer and James …

Read more

cat move on rings equinox trainer Furthermore

Kristyna Archer for Equinox

Posted on

Archer worked with Equinox’s Furthermore platform to create GIFs showing trainors Kupah James, Mackenize Wickliffe, and Derek Beres demonstrating their favorite exercises: mastering bodyweight, incorporating the yoga block, and introducing heavy …

Read more

Lion Logo Phillips

An Interview with Designer Carlos Fernandez

Posted on

In a recent interview with LogoLounge, designer Carlos Fernandez tells us how he got started, shares his problem-solving approach to design, and offers some great advice for anyone pursuing a career in the arts. After 20-plus …

Read more

Spring 2017 Photography Cover Artist Cade Martin

Posted on

Cade Martin is a talented and versatile photographer with a body of work that ranges from authentic lifestyle and portraiture to the whimsical and fantastic. The image we selected for the …

Read more

An Interview with Dan Pelavin

Posted on

Dan Pelavin is one of those designer/illustrator/typographers who sees little distinction between these disciplines and considers them all integral to the same goal: communication. He has worked and trained with …

Read more

John Davis for Americorps NCCC

Posted on

John Davis recently worked with GMMB, a Washington, D.C. agency, on his latest project for Americorps NCCC (National Civilian Community Corps). The results capture the hard work and commitment of the …

Read more

Happy St. Patrick’s Day!

Posted on

Professional Photography Shoot

Jonathan Chapman and Crew for Lowes

Posted on

 Jonathan Chapman’s latest shoot for Lowe’s was a large, three-day production involving motion and stills. When he and his crew arrived at the massive studio in the heart of Amish …

Read more

Catching Up with the Morgan Gaynin Group

Posted on

      To celebrate Chinese New year, Victo Nagai created this beautiful  “nianhua” (new year picture) for Apple and was on hand for a  a packed event at the Hong Kong …

Read more

Workbook’s Got Style

Posted on

The month of February is all about fashion with major shows taking place in New York, London, Milan, and Paris. Workbook photographers, illustrators, graphic designers, and production specialists work for …

Read more

Alyssa Pizer’s Latest Addition: Mindy Byrd

Posted on

Mindy Byrd‘s inventive images are like beautiful pages torn from a handmade scrap book. There’s the impeccably styled fashion model with added touches of texture and color gathered from nature that float and …

Read more

For All You Arsenal Fans Out There

Posted on

Jon Johnson recently choreographed this five-day shoot for Puma and Arsenal. He worked alongside a team of freelance art directors, shooting on location around the Emirates Stadium in London, as well as …

Read more

Colette De Barros for Van Cleef and Arpels

Posted on

  More often that not, jewelers tend to produce advertising imagery where all the focus is on the jewelry itself. In this latest shoot for Van Clef and Apels, however, Colette DeBarros gives …

Read more

Ewelina Dymek for Ever

Posted on

Ewelina Dymek produced these beautiful black-and-white florals for Ever Skin Products to be used for packaging, brochures, and digital marketing.

Kristyna Archer’s Latest Video Project

Posted on

LA photographer/director Kristyna Archer  recently directed two spots and captured portraits of SharkTank investor and FUBU founder Daymond John for Xedo.com, which brings designer tuxedo rentals right to your door.  Archer concepted …

Read more