Posts from the Workbook Blog in category
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Dan Goldberg, a former sous chef with a deep appreciation for Mexican cuisine, has long been fascinated by Oaxacan food. Driven by a desire to tell the stories of the …
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Photographer Dennis Murphy recently sat down with Communication Arts for an insightful interview that reflects on his distinguished career, during which he’s been featured in the publication 17 times. The …
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On this episode, multidisciplinary artist Orit Bergman talks about how she takes on so many creative disciplines, her latest projects (one which won a 2023 World Illustration Award), and what …
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After a career 13 years in the making, Mari (pronounced Mary) Amor is finally stepping into her true name. On this episode, we talk to Mari about her decision, the steps …
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Dennis Welsh is a commercial photographer and director, working with clients to help share their brand stories through authentic stills and motion. On this episode Dennis talks about starting 2024 …
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Mike Popowski is CEO at Atlanta based agency Dagger and has led them from a three-person shop to a 2020 Ad Age Small Agency of the Year winner and one …
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Matt Garbutt is a Creative Director at Brave Bison, a digital agency in the UK. He has been very vocal about the use of AI (specifically generative AI) in advertising, …
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Rise Against Suicide is a nonprofit whose mission is to help young people at risk of suicide by removing the financial and social barriers to treatment. Their first awareness campaign launched …
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Internationally recognized advertising photographer and director Dennis Murphy has shot on four continents for clients Ducati, American Airlines and the Dallas Cowboys to name a few. On this episode we …
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Felipe Simi is founder, CEO and Creative Chairman at SOKO, a 7-year-old independent agency in Brazil. Earlier this year SOKO made headlines when they partnered with Heinz Brazil to release …
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Brian Carlson is photographer and filmmaker with over a decade of experience and a passion for storytelling. On this episode, Brian talks about his time in Africa and how it’s …
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It’s a 60 second moment, 1 year in the making. In 2023, Goodby Silverstein & Partners created the Doritos Super Bowl spot featuring Jack Harlow, Missy Elliott, and Elton John. …
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As a Chicago-based photographer and filmmaker, Alex Garcia excels in crafting storytelling moments for brands and organizations that are both candid and intimate. On this episode, Alex talks about his process of …
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On this episode, Photographer/Director John Fedele talks to us about pivoting from Art Director to Commercial Photographer, his new work with Staples, his new rep, and looking ahead at the …
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On this episode, commercial food and beverage photographer/director Felicia Perretti talks about some of her projects, from Dominos in Abu Dhabi to aluminum foil in her own kitchen, and how she uses …
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On this episode, The Martin Agency’s first ever Chief Revenue Officer Tasha Dean talks about the The 50/50 Initiative, a pledge made by the agency to hire, “a minimum of 50% creative talent …
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On this episode, The Martin Agency’s first ever Chief Revenue Officer Tasha Dean talks about the The 50/50 Initiative, a pledge made by the agency to hire, “a minimum of 50% creative talent …
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In this extended episode, we wrap up our 2022 standing out in a saturated market panel. Workbook’s Heidi Goverman ends on the subjects of social media and portfolio reviews with SAD …
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We’re back with another installment of Standing Out in a Saturated Market 2022. On this episode, Workbook’s Heidi Goverman talks digital and print promo pieces with Senior Art Director Jason Gan, …
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Back in October, Workbook SVP Heidi Goverman hosted a panel with APA New York to ask Creatives: How can commercial artists stand out to creative buyers to get work seen, …
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Jonathan Rice is a poster artist, illustrator and designer. Jonathan has years of experience working for some of the country’s largest agencies and brands like Y&R, Tracy Locke, Pepsi, and P&G. …
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Jonathan Rice is a poster artist, illustrator and designer. Jonathan has years of experience working for some of the country’s largest agencies and brands like Y&R, Tracy Locke, Pepsi, and P&G. …
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On this episode, Stephen finishes discussing the Nick Cave: Forothermore exhibit at MCA Chicago, then shifts gears to discuss the reimagined Who’s Hungry Magazine, his new project Images for Artisans, and how food truly unites …
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On this Episode, we talk with food photographer and director Stephen Hamilton about how he got into food photography, his thoughts on having a “distinct point of view” in you …
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VSA Partners’ Chief Marketing Officer Sarah Lent and Chief Creative Officer Curt Schreiber talk about NFTs and the Metaverse, how Artists can start preparing for work in this brave new …
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On this episode of Workbook Radio, we’re back on the subject of NFTs, this time with VSA Partners Chief Marketing Officer Sarah Lent and Chief Creative Officer Curt Schreiber. Sarah …
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On this episode we’re joined by artists agents Tim Mendola of Mendola Artists and Jodie Hein of Rapp|Art to talk about animation and illustration in 2022. Tim and Jodie talk about how they take …
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On this episode, we’re joined by Artist agents Tim Mendola (Mendola Artists) and Jodie Hein (Rapp|Art) to talk about animation and illustration in 2022. In this first part, Tim and …
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Dave Merwin is currently building web applications and blockchain solutions for companies around the world and serves as Executive Sponsor and Production Strategist at DEPT Agency. We’re picking up right where we …
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Dave Merwin is currently building web applications and blockchain solutions for companies around the world and serves as Executive Sponsor/Production Strategist at DEPT Agency. On this episode, Dave breaks down NFTs, how …
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